Squidoo Social Media Site and How to Make Lenses Effective

Squidoo triggers everyone to think it has something to do with seafood and calamari, think again. Squidoo is a powerful social media site that allows users to create “lenses” about themselves, their business and/or their interests.

A Squidoo lens is similar to a blog post except, rather thing being hosted on an individual’s blog, it is posted on a community site for the world to view. Imagine having your blog posts listed on a site with more than a million users who are looking for a quick way to find answers to their questions. Squidoo offers that to and more.

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Squidoo Set Backs

When putting together a lenses, be sure that you are not using duplicate content that can be found on the internet in other places or they will penalize you. Plus, if you over marked the lenses on one product and spend little time cover the benefits, they will pull your lense.

Your Squidoo lense should be more like conversation to your best friend on something you know about or a great product you found and how you used it in your life to make it better with a link back to it.

Squidoo Strategies That Work

Here are a few strategies to make the most out your Squidoo lenses and get the visibility you desire for your business.

1) Include a compelling description and table of contents in your lens. Your description will draw people in and they will want to read more.

2) Take advantage of Squidcasting. Squidcasting is a way to let your readers know that you have published a new lens, update readers about an upcoming event or announce the results of a contest or special promotion. Anyone who has favorited your lens, joined your fan club or signed up for your Squidoo RSS will receive your Squidcast.

3) Cross promote. Promote your Squidoo lens through Facebook and Twitter as well as on your blog and website so that you maximize your efforts.

4) Add a Guest book to your lens.  A guest book will help you increase communication between you and your readers.

In addition to generating traffic and helping establish yourself as a subject matter expert, Squidoo shares profits with its lens creators. A great way to generate some extra cash while building your business.

Squidoo Today And Ning Tomorrow

Tomorrow…learn about how creating your own social group on Ning can positively impact your business.

IF you want to get a quick start for your business growth & success, then you want to add a lenses as soon as possible for SEO reasons on Squidoo.

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